The Weight, Hypnotherapy and YOU Weight Reduction Program, gives practitioners a complete, fully-scripted, ready-to-use weight reduction program that addresses the near epidemic problem of obesity in adults. This book gives complete step-by-step, easy-to-follow instructions for managing, conducting (as well as marketing) a unique program to add a new, valuable and profitable service to an existing private practice. The program is based on actual clinical experience and published research on the efficacy of hypnotherapy as a viable tool in weight management.

The book covers the practitioner’s preparation: the program background, relevant research, prerequisite skills, training and knowledge. In addition it explains how to screen clients, create office forms, and deal with ethical, safety, and marketing considerations. The eight scripted sessions cover the clinical interview and outcomes, reframing overeating, self-hypnosis, stress management, sensible food choices, the relationship with food, exercise, and lasting results. The book tells readers how to motivate recalcitrant clients and how to market the program in one’s own community to build a referral network. Included in the book are sample marketing materials, office forms, as well as a reproducible Client Workbook with take-home readings and assignments. This program will help your clients stay motivated and on-track with their nutrition and exercise plans, while working at an individual pace. Also included is a CD which contains a reproducible client workbook for multiple uses.

About the Author: Dr. Judith E. Pearson is a Licensed Professional Counselor, NLP Practitioner/Trainer and Certified Hypnotherapist in solo practice in Springfield, Virginia. She is Executive Director of the National Board of Certified Clinical Hypnotherapists and teaches at Webster University and the American Hypnosis Training Academy.

Available from Crown House Publishing!